MiLBooM successfully presented our Esports attraction at the MFEA Annual Convention, November 2-5, 2017 in Acme, MI. Our mission was to introduce our Esports event strategies as well as demonstrate how sponsors can activate effectively. Attendees from the convention ranged from board members from many prominent festivals around Michigan through festival vendors and talent agencies. Attendees from the convention joined in to try Rocket League, and MarioKart8 for some friendly competition. Rocket League proved to be the biggest hit. Several attendees shared, “It’s addicting!”. We felt the opportunity was a huge hit for MiLBooM. We connected with several properties. Thank you MFEA for a great convention.